social + stylish

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We asked some of our favorite Insta-famous pups to show off their personal style in looks from DOG & CO., and fill us in on what makes each of them so unique.



3 pounds. 2 teeth. 1 giant tongue. Senior rescue.

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current IG stats ::  55.4k

about me ::  A lady doesn't usually tell - but I'm a Kardoggian so I share everything - I'm an 11 year old Chihuahua.

nicknames :: chlo-chlo, chloster, booger, booger snot, boogie

how did you meet your human :: I met my human in 2013, when I was 9.5 year old.  The elderly human that I'd lived with before broke her leg and couldn't look after me anymore.  I spent a lot of the first meeting with my new human hiding in my bag, but I could tell that she "got" me - she could even tell when I wanted to take my sweatshirt off.  I know this human is for keeps!

take us through a day in the life of Chloe :: When I first wake up, I love to snuggle quietly on my human's shoulder for as long as she'll carry me around.  That's SO exhausting that I go back to sleep for a few more hours, then I usually get on my Instagram and talk with my followers.  I keep my paws very busy on social media!  When my human comes home from work, she usually needs a deep forehead and arm cleaning from me - I'd charge most people for this, but since she picks up my poop I feel like it's a fair trade.  Then we spend the night snuggling and catching up on our favorite reality TV!

what would you most like people to know about super seniors like yourself :: We have so much love and life in us, and we just want to give it to the world!  We need homes and families just like those young pups that we are so often passed over for.  Did you know that my human's last dog was around 6 years old when she adopted him, and she had him for 10 years?!  And they were BEST FRIENDS.  We all deserve a home!

how would you describe your style :: Blanche Devereaux, inside and out!

PENN + POOCH | The Babe TShirt  +  BONES SOCIETY | Kick Arse Bandana

PENN + POOCH | The Babe TShirt  +  BONES SOCIETY | Kick Arse Bandana



Strand Book Store's #LittlestBookSeller

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current IG stats ::  9.4k

about me :: My full name is Gizmo, a 7 year old Maltese / Pomeranian / Shih Tzu mix.  A MatliPomTzu??

nicknames :: Gizzy or Giz

how did you first meet your human :: I first met my human almost 6 years ago, but I belonged to another family at the time.  I saw her walk into our house and felt an immediate connection to her - and I know she felt it too.  I ran to her and jumped into her arms where I stayed for the rest of the night.  I was certain that I had sealed the deal, but it wasn't until 2.5 years later that everyone FINALLY came to their senses and realized that the two of us were just destined to be together.  It's been about 4 years now, and I couldn't be happier!  Before I was just a dog...but now I'm New York Dog!

take us through a day in the life of Gizzy :: I always hit the snooze button a few times before I'm ready to get my day started.  On the days that I go to work, I wait around for Mom to get ready and then we head out for a quick walk on our way to the subway.  I can often be found catching a ride in Mom's bag, or in my dog pouch.  Two trains and one transfer later, we're walking through Union Square on our way to the infamous Strand Book Store.  Did you know that I work there?  I hold the title of #littlestbookseller, which consists mainly of collecting as many pets, belly rubs, and treats as possible from any humans who will fall for these big brown puppy eyes.  When I'm not doing those things, I am napping. A few walks through the day to make sure Mom gets some fresh air, then we're ready to head home...which I like, since that's when I get to eat dinner!  We listen to music, read books or catch up on our favorite shows.  Then one more walk and then it's off to bed.

favorite book :: We just got our paws on The Dogist's new book!  We love it because so many of my furrends are featured!  Other than that, we love The Little Prince.  Mom says I remind her of the fox.

how would you describe your style :: I can wear anything from a bow tie to a ball gown.  But my everyday style is very tomboy chic.  I can usually be seen wearing a hoodie, or a warmer days a vintage scarf.



A blind/deaf senior rescued from the mean streets of NYC

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current IG stats ::  7.5k

about me :: My name is Emoji the Pug.  They say I'm 10, but my Lady isn't quire sure because I was found on the streets.  I'm the Dogfather of the NYC Pug Meetup, and a professional snackie sommelier.

nicknames :: Babo, Bobo, the Price, Emoj...and sometimes Butthead (when Lady is mad at me!)

how did you first meet your human :: Back in December, Lady saw Curly Tail Pug Rescue's post on me and she said it was love at first sight.  For me, well, it was love at first smell (since I'm blind!).  I gave Lady a kiss the first time we met...just don't tell her that she had leftover food on her cheek.

take us through a day in the life of Emoji :: I wake up and turn off Lady's alarm so that we can get extra cuddles before she gets up.  Then we go and sit in front of the corner deli to people watch and I do my morning business.  Breakfast time is my favorite time, but Lady calls it Messytime because FOOD. Then she leaves me to go to work (the HORROR!), but luckily she just accepted a new job that is dog-friendly (HOORAY!).

what would you most like people to know about super seniors like yourself :: Senior dogs are the best!  We don't require long walks and we don't believe that shoes and furniture make great chew toys.  I know people worry about being with us for only a short amount of time, but I promise no matter how long we are best friends, it will be worth it.  No matter how bad our lives were before, when you adopt a senior, you make their golden years the best!

favorite snackie :: I haven't met a snackie that I don't like...but my favorite are the PB balls that my Lady makes me.

describe your style :: I consider myself to be a distinguished gentleman.  I always have at least one bow tie in Lady's bag because you never know when you might need to dress up.  I love when Lady and I coordinate outfits because then all of the other pugs know that she's my Lady.